In January, the Junior League of Saint Paul (JLSP) will introduce the Wear Blue Campaign: A new social media fueled fundraiser and advocacy campaign aimed at bringing awareness to Human Trafficking in the Twin Cities. Participants will wear blue and use the power of social media to drive online donations collected through the charitable fundraising site Crowdrise. The funds raised make possible the work of the Junior League of Saint Paul: promoting voluntary service, developing the potential of women and improving the community. Following the campaign a portion of the proceeds will be donated to local charities to help continue the fight against Human Trafficking.
What is the Wear Blue Campaign?
Wear Blue is a Human Trafficking awareness and fundraising campaign aimed at bringing attention to the issue of human trafficking in the Twin Cities. Participants will wear blue along with a Wear Blue button for 5 days to spark conversation with the community.
Why is this campaign necessary?
The Twin Cities is not immune to the horrors and devastation of human trafficking. The FBI has identified the Twin Cities as one of the nation’s 13 largest centers for child prostitution. Each month in Minnesota at least 213 underage girls are sold for sex an average of five times per day through the Internet and escort services. This number does not include hotel, street or gang activity.1
When does the Wear Blue Campaign begin?
Wear Blue will run from January 29th to February 2nd.
Who can participate?
The fundraiser is open to everyone, not just JLSP members. The campaign is to raise public awareness on human trafficking and the work JLSP does in developing women to become trained volunteers, civic leaders and advocates in their community.
How do I donate?
1 Martin, L. (2010). The prostitution project: Community-based research on sex trading in North Minneapolis. CURA Reporter, Fall-Winter 2010.